Krista Gill
Creative Director
Brand Builder
Design Enthusiast

 
 
 
 
 
 
 
 

in short

I identify creative potential and then advocate for it. Relentlessly. Exhaustively.
Passionately. Positively.

 
 
 

in long

I design frameworks and inspire vision. I build vision through innate curiosity and earnest empathy. And I guide teams in the pursuit of that vision by giving them the tools they need to do their best work. (right before getting the heck out of the way)

I listen actively and think critically. Collaborating with subject matter experts and consulting with communities in context every step of the way.

I don’t rapid fire or harvest ideas. I don’t brainstorm on command.

I cultivate a culture of creativity and empowerment and as a result, grow and motivate people.

I’ve been told that I’m funny. Hilarious even. But if so, I assure you that it is in good measure:
50% smart. 50% ass.

I’ll question, and fuss over and push. I’ll likely annoy you, but you’ll more than likely love me for it.

I use a lot of colorful language, and cringe when anyone describes my work as “beautiful.”

Design is “beautiful” when it works.

If it doesn’t work, who fucking cares?



 
 
 
 
 

Core Capes

Creative Strategy
Creative Direction
Brand Design & Governance
Human-Centered Design
Presentation & Storytelling
Mentorship & Coaching
Workflows & Resourcing
Process Improvement
Cross-Functional Collaboration
Culture Building
Critical Thinking
Communication

 
 

the word

From the smallest ask to the biggest idea, Krista consistently brings the best of her thinking to every aspect of her work.

—Eric Lohman Adobe

 

Krista is just plain cool.
She’s a thoughtful leader, a killer conceptual creative, and an ever so rare a down to earth human.

—Matthew Singleton GoFundMe

 

She approaches design strategically and her ideas are always well thought through. You can throw any type of project at her and feel confident it will be handled well.

—Andrew Teague unentitled

 
 

What sets her apart as a creative leader within a team structure is that she genuinely wants to see those around her rise. Her moodboads are drool-worthy. Her desk, always a mess. The sign of a true creative powerhouse.

—Alyssa Barnes Converse

 

Krista is a pro… a special brand of brilliance, humor, charm and creativity that accepts nothings but great and is a ghostbuster to bullshit.

—Alex Bowring Beats by Dre

 

I was particularly in awe of her ability to share expansive vision with total clarity and simplicity for her teams and partners. Additionally, Krista never failed to show up in every meeting with a steady calm and relentless wit.

—Karen Piper Code & Theory

 
 

Krista is awesome, OK? Oh, not enough for you? All right, well, what separates Krista from her peers are her instincts—and her courage to trust those instincts.

—Tony Riazzi VSA Partners

 

I've seen her align clients, teammates, and consultants in the same meeting to create order from chaos.

—Eden Fuller Space Telescope Science Institute

 

Design is art with purpose, but what makes it truly unique is the ratio. Krista's art is intentional, sharp, and designed to have a life and a voice of its own.

—Elijah Hatem Nike Virtual Studio

 
 

worth noting

Forever covered in children*, dog hair and probably some kind of crusted condiment or breakfast food

*Fun fact: identical twins can happen to anyone and there are basically zero resources to help dumb-struck parents cope with that.

 

Have a well-considered** (and very long) spreadsheet ranking candy from most delicious to most disgusting

**thoroughly researched and completely subjective

 

Have a well-considered** (and very short) Post-It® note of perfect albums

**thoroughly researched and includes a clearly defined rubric of objective measure

 

Metaphorically dangerous with an Apple Pencil®

 

Literally dangerous*** near anything in the kitchen

***Without my husband I’d live on a steady diet of burned toast and Lunchables®.