GE Foundation—
Next Engineers
Creative Director
Brand Development / Site Design / Program Launch
Inspiring creative minds to build for what they believe in.
Engineers build worlds. All kinds of worlds. World’s that haven’t even been imagined yet. But global engineering has a problem: it’s missing a depth of perspective.
GE Foundation and FHI 360 are partnering to ensure that the next generation of engineers is inclusive of a diverse range of experiences and ideas.
To launch this exciting endeavor we needed to develop and design a site experienced that captured the essence of the GE brand while creatively positioning the program for younger audiences, parents and educators.
Guiding—
Concept
Copy
Visual Design
UX/UI Design
Animation
Illustration
Extension
Team—
Deanna Saab, UX/UI Design
Eden Fuller, Front-End Dev
Darrell Stevens Jr, VC & Extension